Apple CEO Tim Cook: iPhone 16 More Popular Than iPhone 15

Apple today reported its earnings for the third fiscal quarter of 2025, and iPhone sales saw significant growth. ‌iPhone‌ revenue was at $44.6 billion, up 13 percent from $39.2 billion in the year-ago quarter.

iPadOS 18.6 Released to the Public with Bug Fixes

Apple's shipment of iPadOS 18.6 to the public updates the current-gen iPad operating system, with the maintenance release fixing bugs while iPadOS 26 gets tested.

iPhone 17 Models May See $50 Price Hike, Says Jefferies

Apple is expected to implement a $50 price increase across its iPhone 17 lineup when the new models launch in September as a way to offset rising component costs and China tariffs, according to a new investor note by Jefferies analyst Edison Lee.

You Can Now Buy AirTag-Compatible Shoes for Tracking Your Kid

AirTag launched four years ago, and users have found a variety of applications for the product ever since. But now you can add another to the list: Skechers has just launched kids’ shoes with a hidden compartment to stash an AirTag.

Apple Expected to Buy Another Silicon Valley Campus

Apple is set to purchase another campus in Silicon Valley, California, amid almost $1 billion of property purchases this year.

iPhone 17 Pro Could Come in Surprising Orange Color, Dummy Models Suggest

We're just six weeks away from the launch of new iPhone models, and rumors are ramping up as September creeps closer.

Apple Releases New Beta Firmware for AirPods Pro 2 and AirPods 4

Apple today provided beta testers with updated beta firmware for the AirPods Pro 2 and AirPods 4, allowing them to test the new AirPods features in iOS 26, iPadOS 26, and macOS Tahoe. The firmware is only available to developers and public beta testers at the current time, and a device running ‌iOS 26‌, ‌iPadOS 26‌, or macOS 26 is required to install the update. The firmware has a build number of 8A5324b, up from 8A5308b.

iPhone 17 Pro's Rumored 8x Zoom Could Explain Larger Camera Bump

A few days ago, it was rumored that the iPhone 17 Pro models will offer up to 8× optical zoom, and this could explain why the devices are expected to have significantly larger rear camera bumps compared to previous models.

Here’s Everything New for the Messages App in iOS 26

iOS 26 is the next major iPhone update, packing big updates for Apple Wallet, CarPlay, Apple Music, and a variety of new features for the Messages app too. Here’s what’s coming to your iPhone later this year.

These 8 Apple Stores Are Opening or Closing Later This Year

Apple will be permanently closing a retail store in China next month, but it is also in the process of opening several new stores around the world.

Apple Store in Michigan Permanently Closing Next Month

Apple Partridge Creek's final day of business will be Saturday, August 16, with the store set to close for good at 8 p.m. local time that day.

Leaker Reveals an iMac Design Detail That Never Happened

When the iMac moved from Intel processors to Apple silicon in 2021, the desktop computer also received a new colorful, ultra-thin design.

Rumor: iPhone 17 Pro Could Have Three Unexpected Camera Upgrades

We’re probably about six weeks away from Apple announcing the iPhone 17 Pro. Much of what we expect to see has been leaked for months, but a new rumor has surfaced about some unexpected camera upgrades.

Apple Dodges New Dutch Ruling on Dating App Fees (for Now)

As Reuters also reported earlier this week, the EU is set to accept Apple’s latest App Store rules, which would put an end to a back-and-forth that has lasted years.

iOS 26 Adds a Brand New iPhone Ringtone, Listen Here

The iPhone’s default ringtone has become an iconic sound, but in iOS 26 Apple has a brand new ringtone option available as an alternative for users. Here’s what is sounds like.

iOS 26 Public Beta: Top 8 Features You Must Try NOW!

The iOS 26 Public Beta has finally been released! Many Apple fans are eager to know: is the performance better? Has battery life improved? What new features can we expect? In this article, we’ll cover the key updates in just a couple of minutes so you can decide whether to upgrade or wait.

Apple Rolls Out New App Store Age Ratings and Developer Requirements

Apple is notifying developers about automatic changes to the age rating of their apps and games, as it introduces more granular tiers as part of the upcoming expanded family tools. Here’s what that means.

Apple Releases Public Beta Firmware for AirPods Pro 2 and AirPods 4

Apple today provided public beta testers with updated beta firmware for the AirPods Pro 2 and AirPods 4, allowing them to test the new AirPods features in iOS 26, iPadOS 26, and macOS Tahoe.

iOS 26 Adds These 12 New Wallpapers to CarPlay

The fourth developer beta of iOS 26 introduces 12 new CarPlay wallpapers.

Apple Seeds First macOS Tahoe Public Beta

Apple today provided public beta testers with the opportunity to test the newest version of macOS, macOS Tahoe, ahead of its launch this fall. If you want to sign up for the macOS Tahoe public beta, you can do so on Apple's beta website. The first Tahoe public beta is identical to the fourth developer beta that was released on Tuesday.

iPhone 17 Pro Display Rumor Could Be a Great Differentiator in Lineup

This fall, Apple is introducing a brand new ultra-thin iPhone 17 Air that may steal a lot of attention from the Pro models. But a recently rumored iPhone 17 Pro display feature could prove the best differentiator at just the right time.

Apple News+ Audio Expands to the UK, Canada, and Australia

Apple News+ Audio is expanding to the UK, Canada, and Australia as of today. Apple debuted ‌Apple News‌+ Audio way back in 2020, and it has been limited to U.S. ‌Apple News‌ subscribers until now.

Apple Seemingly Working on Sleep Score Feature for Apple Watch

Apple may be developing a sleep score feature for the Apple Watch, based on code found in iOS 26 by MacRumors contributor Steve Moser.

Apple Announces 'AppleCare One' Subscription Plan for Multiple Devices

Apple today announced AppleCare One, a new subscription plan for customers to cover multiple devices with a single plan.